Brainstorming is a method of finding new ideas and solutions. Its essence is that the participants listen to as many variations as possible, especially the most creative one. They picked out the best ideas or solutions from all of them, which everyone can actually implement. In this article, a free essay writer will show you how to conduct a brainstorming session the right way.
History of the method
It is believed that American copywriter Alex Osborne invented the brainstorming technique and he was assisted in this military experience. During World War II, Osborne served as the captain of a truck. Once, he received a radiation about a potential danger – the approach of a German submarine. As he considered the fix, Osborne figured out a technique used by the Medieval brothers: in the event of a problem, the entire crew would gather on deck to suggest their version of the problem. on a line by line basis.
Osborne did the same thing: he gathered his crew and asked everyone to suggest their tactics in the event of an attack. However, none of the ideas were used: German submarines were not interested in American ships. But Osborne began to develop the brainstorming theory, which he described in a report in his book “Applied Ouija” published in 1953.
Key rules for successful brainstorming
For a realistic brainstorming session, you don’t have to repeat Alex Osborne’s steps and assemble the team in the correct order when the opposing team underwater has come in front of you. It is best to adhere to the following rules.
1. Prepare In Advance.
It is not necessary to surprise the group and announce the brainstorming topic when everyone has assembled. Give participants less than a few days to prepare: Give them time to think through ideas in advance.
2. An efficient atmosphere.
Suppose the room is very cold or hot. In that case, there aren’t enough comfortable seats for everyone. No paper and pen for each participant and no flipchart for the presenter. All participants want are brainstormers – to get these gatherings over as quickly as possible. Everyone should have comfortable working conditions.
3. More people = More ideas
The goal of the brainstorming session is to generate as many ideas as possible, from which everyone can choose the best one. What is needed is to bring together more participants: for example, not a department of 3 but a team of 10. But don’t just brainstorm people who don’t want to participate just because of the number of clicks.
4. Describe the problem in detail.
Agree in advance on the topic of the brainstorming session, and before the session begins, you need to explain the goal of the meeting and the problem you have to solve. Ensure that all participants understand the task correctly and know what they want.
5. There is no limit to ideas.
An important rule for having a successful brainstorming session is that there are no rules during the brainstorming session. Don’t say, “Just think of ideas that we can work on with our budget,” etc. Allow participants to say everything they think of – even collaborating with aliens. Participants can’t criticize other people’s ideas, but they can supplement them, so there’s no need to reinvent the wheel and suggest what hasn’t been heard in any way.
6. Archive Records.
Remember everything: exercises, methods and instructions to improve memory.
During a brainstorming session, it’s important not only to voice your ideas, but to write them down. All, regardless of the jargon, is absolutely amazing and worded. And it is better that not only the leader returns but all the participants, and no one will not forget any idea.
7. Ability to add ideas after brainstorming.
The brainstorming session could be over, everyone going to their rooms, sitting down on the couch with a beer – and behold, it’s happening! Allow participants to share their thoughts afterwards. But don’t prolong the ideation process, set a clear deadline from a day to a week.
Zayn Tindall
Zayn is currently working as an English Lecturer at one of the prestigious universities in New York. He has even worked as a career counselor for the past 5 years. Zayn enjoys spending his free time reading educational books, novels, and writing articles and blogs about education. specialize
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