About Google Ads Certification
For marketers, Google Ads accreditation is a valuable credential.
It is one of the few standardized techniques for demonstrating a certain level of understanding or association with a particular problem.
While this is not an exclusive badge, it does require some effort to understand the ideas or actual Google Ads expertise.
What is a Google Ads certification and how does it work?
The Google Ads Certification is a program that certifies marketers as online advertising professionals.
Individuals who complete the Ads certification exam will receive a personalized certificate and can contribute to the company’s Google Partner certification if they are associated with one.
The program, like many other Google products, domains, and projects, has evolved over time.
Previously, the certification program was an independent program that charged a fee for taking the test.
That changed with the launch of the Google Partners program, and it has continued to grow with its move to the Google Ads Academy in 2018 and a more recent redesign to the Skill shop.
Personal certification still works with training and exams the same way it did a few years ago (before Google AdWords was renamed Google Ads).
Getting exposure to that basic topic from Google is much more specific than learning about Google Ads from a school textbook.
Furthermore, being able to link a certified person with my company’s Google Partner account is valuable.
This step-by-step guide will help you through the process of becoming certified in Advertising. This can be a complicated process when you do it for the first time or when you come back and encounter the new system and structure in the Skill shop.
Step 1: Create or select a Google account.
Start by choosing the appropriate Google account for your certificate.
If you work for a company or an agency, you will almost certainly be forced to use your work email address.
If you’re doing the certification yourself, you’ll want to choose a Google account that your certification will be associated with both personally and publicly.
This can be a Google account or a Gmail account associated with any personal email account.
Step 2: Start using Skill shop
Make sure you’ve signed out of any other Google accounts once you’ve figured out your Google account.
When you’re connected to multiple Google accounts, you may get confused or have trouble signing in, just like with other Google products. Go to https://skillshop.exceedlms.com/student/catalog/list?category ids=53-google-ads when you’re just signed in to the account you want to use for certification.
Step 3: Practice exam
Google offers both basic educational information and more in-depth training materials.
The following are the Google Ads certifications:
Search
Display
Measurements
Videotapes
Shopping ads
application
Step 4: Pass the exam
To become certified, you must first pass an assessment in one of the certification specializations.
Your recognition for that particular product focus area will then be granted.
You can either stop with one major or continue until you have mastered and achieved all the relevant majors for your desired degree.
Nothing says you can’t do all of them if you’re a high achiever or like standardized tests.
Step 5: Connect with Google Partners (optional)
Disclaimer: In 2021, the standards for the Google Partners Program will change. They were supposed to upgrade in mid-2020, but that was pushed back. This data is for the current process, to be updated in 2021.
You must share your account with the company if you want to connect your account with the company to receive credit towards the Partner and other related benefits.
You can complete this step if you skip or say no.
Click your user icon in the top right corner, then My Profile, while still logged into the Skill Store.
This process requires completing your profile information, which authenticates and ties you to your organization.
To authenticate from the Google Partners website, your Google Partners profile administrator must ensure that they have created a user account for you in Google Ads and that they can see it connected in the Partners tab of the Google Partners website. Google Ads.
That account must be linked to the main company account, which must be a Partner as Google will use it to match your Skills Store account.
Please note that this method as well as some requirements for partner status will change in 2021.
Conclusion
You should be proud of yourself once you’ve earned your certification.
While many managers and recruiting agencies require a certification, passing requires the effort to go through research papers and/or some time working in advertising.
These can be useful additional qualifications and specializations to gain depending on your job and career path.
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Source: vothisaucamau.edu.vn
